Cheer uniforms designed to be remembered.
Classic spirit. Modern spectacle. Custom designs made for bodies and teams that deserve better than ordinary.
The designs
Every Cheer Up Couture design is drawn from scratch: the silhouette, the paneling, the yoke, and the back. The badge on each one tells you exactly where it stands, from concept to available.
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NOVA Prime
View the design: NOVA PrimeThe flagship of the NOVA family: a supernova star built into the letter N, sharp contemporary paneling, and a double-yoke skirt that wraps the front and the back.
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NOVA Eclipse
View the design: NOVA EclipseA NOVA design built around manufacturer-standard colors and tuned for blacklight, so it hits hardest when the arena lights go down.
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Cardinals
View the design: CardinalsRegal styling with an unmistakable cheer silhouette, designed for a team called the Cardinals.
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Crimson Classic (working name)
View the design: Crimson Classic (working name)A classic collegiate one-piece cheer dress in crimson and white, being physically developed now, with graded sizing planned from adult L through 3XL.
Some images show design concepts or digital renderings. Final materials, colors, embellishments, fit, and construction may vary during sampling and production.
Not another catalog page.
Original silhouettes
We don’t start from a template and add rhinestones. The paneling, waistband, yoke, lettering, and back treatment are all designed on purpose.
Designed front and back
A uniform spends half the routine facing away from the crowd. Ours are designed to look as strong walking off the mat as walking on.
Small teams welcome
Adult teams, alumni squads, and individual performers get the same design attention as a big program. Order sizes are worked out quote by quote.
Designed for real bodies from the first sketch.
Most cheer catalogs show a narrow run of sample sizes, and bigger sizes get scaled up as an afterthought. Cheer Up Couture develops patterns and custom-fit options with larger bodies in mind from the start, including a graded range planned from adult L through 3XL.
Great design shouldn’t stop where conventional sample sizing stops.
How a custom uniform comes together
- Tell us about your team or idea. Who’s wearing it, how many, and what you’re picturing.
- Pick a starting point. Choose an existing design direction or ask for something fully custom.
- Confirm the details. Colors, sizing, materials, and embellishments.
- Review your design and quote. See the plan and the numbers before anything is made.
- Approve sampling and production. Manufacturing partnerships and sampling timelines are still being finalized.
We’re building this process now. Pricing, order minimums, and production timing are confirmed individually during each quote.
Started by someone who sees cheer uniforms as design.
Cheer Up Couture is the independent brand of Patrick Burns, who has long been fascinated by cheer uniforms as fashion, performance wear, and pieces of history. After seeing the same catalog designs in the same narrow sizes one too many times, he started drawing his own.
Cheer Through the Years
A separate traveling exhibit Patrick is developing to celebrate how cheer uniforms have changed across the decades: vintage uniforms, the stories behind them, narrated mini-documentaries, and face-through photo displays.
Have a team, an idea, or a size nobody else makes?
Tell us what you’re picturing. You don’t need every answer before you ask.